With this article I will be addressing the woes of students who have recently graduated from design school, along with the ones who have read and learned the art of designing via online design blogs. In short, I will address the new, enthusiastic, but inexperienced designers. After learning you might be feeling that you are ready to take on the world, talk to clients, have a couple of projects to work on and take your career on the right path.
But, things don’t happen so easily. As an inexperienced designer, you first need to master a few things that every client or company looks in a designer before handing them a project or hiring them. Here are some points you should sharpen up before you begin your journey as a designer.
Colors add life to a design; make sure that the color combination you chose doesn’t look dull and boring. It should be lively and attract individuals to your design. The most important thing to remember while selecting color combination is that you should not copy someone else’s idea. Every color has a myriad of meaning and association with both the user and the designer. Not everyone will approve of a certain color scheme that you feel conveys an ‘innovative’ touch to your design. Your client might like to see vibrant colors in the designs, thus doing appropriate research and testing is very important before you select a color scheme.
Creating a design is a time consuming process. Having said that it doesn’t mean you cannot speed up. Listen to your client and then start designing it, you can even include some of your own variation into the design that you feel will work well with the project. You can create and store some vector images, templates, and fonts which can be reused, thus speeding up the designing process. Agreed this will take time, but once accomplished it will serve you well in future projects. But, you must know what is worth saving and what is to be discarded. For instance, if you keep hundreds of typefaces in your font collection, and none of those are sorted in a helpful manner it won’t be productive at all.
It is like creating a tool box with items that you require frequently.
Scaling and Balancing
This is something you learn with experience. You might have just graduated and are well-versed with what is written in your course material, but things are not as smooth as they appear in the book. Keep learning from your books, or from online blogs and keep practicing it, because the more you practice more you get refined.
Learn Photoshop or Other Tools
Don’t strive to learn the complete software, with all the functionality. But, learn the basics so that you can comprehend the small projects of your clients. There are many books and other online resources to help you master the program you chose. With these additional skills you might just be preferred over your counterparts if you have knowledge of these programs.
Knowledge of typography is one of the most essential requirements to excel as a designer; you simply cannot back away from it. Learn it to sharpen your designing skills and make an impression on your client or employee. If you are not well-versed with the terminologies like spacing, or kerning, then you should pull up your socks and learn them. You can easily learn it with tons of online resources available free of cost.
At the End
Having clear understanding of the fundamentals is really important for a relatively inexperienced designer. It helps you to adapt to the changes or new trends that come along with time. Just fasten your belt and prepare yourself for the challenging journey that lies ahead of you.